Team SD Worx unveil new kit design for 2023.

Team SD Worx has unveiled its’ new kit design for the 2023. This time the number one women’s team has opted for similar colours to previous seasons but with more vibrant almost neon colours.

The kit is sure to stand out in the peloton when we get to the classics and of course the Tour de France Femmes avec Zwift.

For two years in a row, Team SD Worx’s kit has been voted the most beautiful in the women’s peloton by a number of media outlets and their fans. The kit is designed and produced in collaboration with Specialized. The new kit combines orange, pink, (deep) purple and yellow and does so in an energetic way.

ALTEA, SPAIN – DECEMBER 08: (L-R) Niamh Fisher-Black of New Zeeland and Marlen Reusser of Switzerland during the Team SD Worx 2023 – Training Camp on December 08, 2022 in Altea, Spain. (Photo by Tim de Waele/Getty Images)

Demi Vollering, podium finisher at the Tour de France avec Zwift gave her thoughts on the new kit: “The 2023 kit attracts attention and exudes personality,” “It really is a colourful and dynamic jersey.” It truly shows off the corporate identity of our main sponsor SD Worx.

ALTEA, SPAIN – DECEMBER 09: ALTEA, SPAIN – DECEMBER 09: (L-R) A general view of Anna Shackley of The United Kingdom, Barbara Guarischi of Italia, Niamh Fisher-Black of New Zealand, Kata Blanka Vas of Hungary, Elena Cecchini of Italia, Lonneke Uneken of Netherlands, Chantal van den Broek-Blaak of Netherlands, Mischa Bredewold of Netherlands, Femke Markus of Netherland, Lorena Wiebes of Netherlands, Demi Vollering of Netherlands, Christine Majerus of Luxembourg, Lotte Kopecky of Belgium and Marlen Reusser of Switzerland pose with Specialized team bike during the Team SD Worx 2023 – Training Camp on December 09, 2022 in Altea, Spain. (Photo by Tim de Waele/Getty Images)

Lotte Kopecky winner of the Tour of Flanders and Strade Bianche said: “Because of the eye-catching design, they won’t be able to see past us in the peloton. That makes it just a bit easier to spot your teammates in the big group.”

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